Custom Themes from your Dreams

Custom Shopify Theme

Get a bespoke Shopify theme designed around your brand and your products - with Sidekick AI built in so you can make updates in plain English. No more stacking paid apps and monthly fees; just the exact features your store needs, coded cleanly and yours to keep.

$2,000

Custom Shopify theme designed around your brand
Sidekick AI assistance for plain-English updates
Native features that replace stacked paid apps
Conversion-focused product, collection, and cart pages
Speed and SEO optimization built in
GitHub tracked + preview environments
Clean, documented code - fully yours
No recurring app fees for the features we build

AppsKeep my current Shopify appsYour existing apps keep working with the new theme as-is.IncludedUpdate my Shopify apps to custom codeWe rebuild an app's features natively into your theme - faster storefront, no monthly app fee.+$500 each

Add-ons

Shopify setupDon't have a Shopify account yet and need help setting it up? Basic setup for up to 20 items, email and domain.+$1,000

Built on

Shopify

GitHub

A theme built for your store, not the other way around

Off-the-shelf themes force you to bend your brand to fit their layout, then patch the gaps with paid apps that slow your store down and pile up monthly fees. A custom theme flips that: we design and build around how you actually sell, so the product pages, collections, and cart all work the way your customers expect - fast, on-brand, and conversion-focused.

Sidekick AI, so you are never stuck

Your theme ships with Sidekick AI assistance, so day-to-day updates are as simple as describing what you want in plain English. Swap a banner, adjust a section, tweak copy - no developer ticket, no waiting.

Fewer apps, lower running costs

The features most stores rent through third-party apps we build natively into your theme. That means fewer moving parts, a faster storefront, and no stack of monthly subscriptions eating into your margin. One flat build fee, and the theme is yours.

← All plans & pricing

Frequently asked questions

Why should I use Tech & Toast?+

Anyone can easily talk to ChatGPT, Claude, or Gemini and build an awesome website or app. The reality is that testing, maintaining, securing, and delivering results with it is a process. We have refined that process over 30 years, working on everything from small marketing projects to large connected ecommerce systems that handled millions of users daily. By all means - brainstorm and get your ideas flowing. When you are ready to launch it to the world, we are the best partner you could ask for.

Why should I get a custom Shopify theme?+

Besides removing the limitations of the existing App Store options, our process moves your whole business to an enterprise level. By managing your theme code in GitHub, every change becomes version controlled. Think of all the times someone updated the theme and it broke something? Now you can easily track changes and roll anything back. It also makes it much easier to plug into Meta's AI-powered Advantage+ ads platform - clean, structured theme code gives Meta's AI the product data and page control it needs to automatically generate ad creative and matching landing pages from your store, and to work with Shopify's new Campaign Autopilot.

Who supplies the content?+

You do. You have complete control of your look and brand message. Upload and specify images and videos to use on your projects, or use TOASTPRO to hire expert graphic designers, photographers, video editors, and more.

Who owns the code?+

You do. Full source, docs, and handoff - always. A subscription is never required to keep what we built running.